Is Snapchat Developing a Drone? - Piranha Digital

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Is Snapchat Developing a Drone?

By piranha

2nd March 2017

With 158 million people now using Snapchat each day, there’s no doubt that it’s become one of the most popular social media platforms in the world. But how are they going to keep all those people interested?

Instead of just focusing on the photo-sharing app, the company is now expanding the brand into camera technology. Last year, they released Snapchat Spectacles, which are glasses that allow you to take photos and record videos from your point of view.

They also changed their name from Snapchat to Snap, suggesting that they are much more than just a social media company.

And now the company is reportedly developing their own drones, which will be used to take photographs and record video to feed visual data back to the company.

In their article, the New York Times said; “One of the products that Snap has worked on to bolster that direction is a drone, according to three people briefed on the project who asked to remain anonymous because the details are confidential.”

“It is unclear when or if Snap’s drone would become available to consumers. Like many technology companies, Snap often works on experiments, many of which are killed or repurposed into other projects.”

Snapchat have so far declined to comment on the latest reports, meaning that we will just have to keep an eye out for the drones!

Keep up to date with all the latest social media and marketing news by checking the Piranha blog.

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