news

November 2003

Piranha wins business award

Piranha Advertising & Marketing Solutions Ltd, who specialise in the design and implementation of creative marketing, advertising, public relations and internet services, have been awarded the 'Best New Business Award for 2003' by the Central & West Lancashire Chamber of Commerce & Industry.

The awards took place in the prestigious Lancaster suite at The Park Hall Hotel and Leisure Club at Charnock Richard, Chorley. Piranha were nominated along with four other North West Businesses for the same category and came through to win the title of ‘Best New Business’. The award was presented on Friday 21st November 2003 by John Woosnam of Napthens Solicitors who were the sponsors of this category.

Piranha, who are based in Preston, Lancashire was originally formed in July 2001 by three directors, Paul Airey, Don Fryer and Peter Bamber who have taken the company from strength to strength, expanding from an advertising and marketing agency to providing total creative marketing solutions, internet services and Public relations.

Working in the heart of Lancashire has provided a steady base of local and national clients for Piranha who work closely with companies including Golden Wonder, Ultra Electronics, NHS, Local Government and other Government Agencies. Piranha focus on creating marketing solutions for their customers and work in unison with internal departments on developing long term marketing and creative strategies.

Paul Airey, Account Director said, "This is such a special achievement for Piranha and all the employees who work so hard on a daily basis to ensure that our clients receive the service and level of commitment they require". "It would not have been possible to win this award if it was not for our dedicated team of employees who I would like to thank for making the company what it is today". He continues, "In today’s business climate it is remarkable that any company can be as successful as we have been". "I would like to congratulate all of the award winners from Friday and wish all those who entered every success for the future".

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April 2003

Piranha Win Golden Wonder Account

Piranha Advertising & Marketing, one of Lancashire’s leading full service creative and marketing agencies based in Preston has just won the prestigious Golden Wonder account to promote Golden Wonder snacks to the independent pub trade.

After a competitive nationwide pitch, Piranha won the account based on a mix of creativity and campaign strategy. First stage of the campaign is to identify the owners and mangers of all public houses in the UK prior to embarking on a direct mail campaign promoting the suitability of the Golden Wonder brand to the independent public house market. This will then be supported by a through the line support campaign designed to keep Golden Wonder front of mind for those in the pub trade responsible for purchasing snacks and the pub goers who will ultimately make the campaign a success.

Paul Airey Account Director said "this is excellent news for all at Piranha. To win such a prestigious account against national opposition shows how far we have progressed in the 2 years since the company was launched. The team worked extremely well dovetailing the creative solutions with the strategy required to make the campaign a success. I am sure this will be yet another springboard in the ongoing development of Piranha."